Lights of Humanity

Greetings, fellow celebrants! Point of Views During this Diwali, we, as a creative agency, decided to flip the script on this Festival of Lights. Instead of the usual festive fanfare – we dived deep into the myriad meanings of light, especially in the hearts of those in rural corners where it’s not just a glow […]

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Human Values and Principles

Lessons from Pyramid

Here is a story about a boy who, for the first time in his life, went to watch the ‘Dahi Handi’ festival, which we call it here in Mumbai, which is also traditionally known as ‘Gopal kala,’ and globally recognized as the ‘Human pyramid’ festival. It all begins on the auspicious occasion known as ‘Krishna […]

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Jewelry Branding

How Creative Minds will help to Craft the Art of Branding a Jewelry business?

A Jewelry business is a realm where quality, trust, loyalty, and new offerings converge to create an exquisite tapestry of emotions and experiences. It goes beyond material possessions, defining class, legacy, status, and tradition. Jewelry enriches people’s lives during various occasions, evoking their deepest emotions. The process of crafting jewelry involves immense dedication and skill. […]

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Simplicity Is The Essence Of Creativity!

Creativity is a commonsense. It is a sensible idea. It is a mass communication, both likable and doable by masses. Ultimately, Creativity is Simplicity.   India is a country of masses. Different geographies, different languages, different lifestyles form a challenging environment for anyone to communicate universally to these masses. I just wondered some of the […]

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