Rising Feet | Branding
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Project Description

Here was a client who was in search of a Branding Advertising Agency to develop an identity for a healthcare project. The project was to develop an identity of a healthcare initiative for diabetic patients. The project was done for a pharmaceutical client ‘Cipla’. The objective was to create a name for the initiative which depicts diabetes and its effects on the  foot of the patients.


Advertising Insight:

We as a Branding Advertising Agency came up with a name ‘Rising feet’ that educates patients on causes, effects and treatment of diabetic feet. The Branding of  ‘Rising feet’ was well accepted by the client as it depicted a positive message for patients, i.e. to rise in life and keep overcoming challenges of Diabetes.

Project Details
  • ClientCipla
  • Date2013-01-15
  • Categories